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The potential of hemp for Vivo | Brazcann

Telecom

Image by Roberto Valdivia

Hemp fiber and the future of Vivo: less deforestation in the packaging chain

Vivo could reduce the paper footprint of bills and packaging with hemp fiber. Swap part of the paper in Vivo bills, SIM cards and packaging for hemp fiber, with a higher yield per hectare and a short cultivation cycle. Below, an independent strategic analysis by Brazcann on how this would be possible — and what the brand stands to gain.

If you're looking for «Vivo hemp», «Vivo and cannabis» or a cannabis paper linked to Vivo, this report brings together the science, the potential of industrial cannabis and the business path behind the idea.

Vivo's current challenge

Vivo (Telefónica) has public circular-economy and impact-reduction goals, and still moves a significant volume of paper in bills, device packaging and cards. Reducing that footprint with a renewable material is consistent with its ESG agenda.

The science behind: hemp paper and packaging

Hemp produces far more cellulose fiber per hectare than trees and grows in months, not decades. Hemp paper is strong, can be recycled more times than wood paper and skips part of the chemicals of traditional bleaching. For packaging, it yields lighter, renewable boxes and protection, reducing deforestation and logistics carbon footprint.

  • Higher cellulose yield per hectare than trees, in a months-long cycle.
  • More recycling cycles than wood paper.
  • Fewer bleaching chemicals in the process.
  • Renewable, lighter packaging for logistics.

How Vivo would apply hemp paper and packaging

Vivo could adopt hemp paper in printed bills, SIM-card holders and device packaging, communicating the short raw-material cycle as a differentiator and using its scale to pull supply.

A possible path

  1. Map the highest-volume paper uses (bills, SIM, packaging).
  2. Test hemp paper while keeping print quality and strength.
  3. Communicate the fast raw-material replenishment in the sustainability report.

The potential gain (hypothetical scenario)

In a hypothetical scenario, hemp paper would reduce Vivo's forest footprint and shorten the raw-material cycle — dependent on supply and cost.

Sustainability: Swapping wood fiber for hemp reduces deforestation and shortens the raw-material replacement cycle to months, not decades.

The link with Brazil and Brazcann

A domestic hemp-paper chain depends on the cultivation released by RDC 1,013/2026.

Brazcann operates precisely at this bridge: regulatory intelligence, importing and structuring cannabis and hemp businesses in Brazil — helping companies turn scenarios like this into viable, Anvisa-compliant projects.

Frequently asked questions

Is hemp paper suitable for bills and packaging?

Yes: it is strong and has good print quality, with the advantage of a higher fiber yield per hectare than wood.

Why would a carrier invest in this?

Because of the paper volume in bills, packaging and cards: swapping it for a short-cycle renewable fiber reduces the footprint and supports ESG goals.

Is there a marijuana paper?

The popular term is "marijuana", but the correct material here is industrial hemp — Cannabis sativa with THC ≤ 0.3%, with no psychoactive effect. It is the source of hemp paper and packaging in this analysis. It is not a drug, but a renewable, sustainable industrial material.

See also

This analysis is also an open invitation: if Vivo — or its innovation team — wants to truly explore this path, Brazcann has the regulatory and supply-chain expertise to structure the partnership and bring the idea to life.

Want to bring hemp and cannabis innovation to your brand? Talk to Brazcann and discover the regulatory and business path.

Disclaimer: editorial, analytical and speculative content, produced independently by Brazcann. It does not imply affiliation, partnership, sponsorship or endorsement by Vivo, nor does it describe the company's actual plans. The brands mentioned belong to their respective owners.

Image by Daniel Norin
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